Centrum21: Creating a destination
- Centrum21 is not just a shopping mall. With boutique one-of-a-kind concept stores Centrum21 wanted to position itself to the discerning customers with exclusive taste.
The reason why we positioned it as a destination that pleases the aesthetic sense of this consumer. A place where they come to be inspired by art and design. Of course, the shopping is great too.
Design is Everything.
- Inspired by design museums, we positioned Centrum21 as an alternative space where people come to enjoy art and culture. An immersive, creative experience where you could also shop some of the best brands of the world.
